Goodwill Industries International, Inc.
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    Business Opportunities

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    When you work with Goodwill® to increase your business, you form a bond with a respected brand that has existed for 116 years.

    Business OpportunitiesGoodwill was rated the number one brand for 2016 and 2017 in the Brand World Value Index from the creative agency Enso. It has been on Forbes’ list of top most inspiring companies for three consecutive years — the only nonprofit featured on that list — and is proud to be recognized by GuideStar with its Platinum Seal of Approval, the organization’s highest rating for charities.

    Become a Goodwill Sponsor

    When you become a sponsor, you secure exclusive, cost-effective access to Goodwill decision makers in order to build relationships and market your organization. We can help you:

    • Personally introduce your organization to Goodwill staff.
    • Build upon existing relationships in our network and grow new ones.
    • Increase exposure to local Goodwill organizations and maximize your profits.

    Sponsorship Levels

    Annual Sponsorship
    Annual sponsorships offer year-long benefits and provide the highest level of exposure for organizations seeking to work with Goodwill and its 161 community-based members.  Annual sponsors have the special privilege of participating in Goodwill C-level events, providing brief keynote remarks, securing branding at executive training events and enjoying pre-scheduled meetings at all conferences. Additionally, annual sponsors may bring up to four staff members to each conference.

    Each sponsorship level includes benefits such as event print, web and digital exposure as well as other high-visibility opportunities. Annual sponsorship packages vary depending on sponsorship level.

    • Platinum Sponsorship:$50,000
    • Gold Sponsorship:$30,000
    • Silver Sponsorship:$20,000
    • Bronze Sponsorship:$10,000

    Event Sponsorship
    Event sponsorships are designed for organizations interested in exposure to specific audiences at Goodwill conferences. Event sponsors have the privilege of participating at any selected Goodwill event and may also expand their reach beyond the conference through virtual channels. Event sponsorships exist as two package levels that allow you to optimally reach audiences across multiple channels.

    • Event Keynote Sponsorship:$15,000
    • Event Content Sponsorship: $20,000

    À La Carte Sponsorship
    À la carte sponsorships offer flexibility to organizations interested in cost-effective advertising to conference attendees. Organizations may choose from an assortment of promotional and advertising opportunities through the event à la carte sponsorship menu. Interested organizations can select from a menu of possibilities at selected conferences. Opportunities vary from conference to conference.

    Options include:

    Annual Meeting of the Conference of Executives

    • Mobile App Banner: $1,000
    • Networking Break Sponsorship: $2,500
    • Vendor-Facilitated Meeting Room: $2,500

    Delegate Assembly

    • Mobile App Banners: $1,000
    • Hotel Key Card: $2,500
    • Vendor-Facilitated Meeting Room: $2,500
    • Networking Break Sponsorship: $2,500

    Spring Conference / Summer Conference

    • Lead Retrieval: $300
    • Member Marketplace ONLINE Subscription: $600
    • Attendee E-blast Message: $750
    • Mobile App Banners: $1,000
    • Webinar Express Series: $1,000
    • Dine-Around Sponsorship: $2,500
    • Hotel Room Key Card: $2,500
    • Hotel Room Drop: $2,500
    • Hosted Buyer: $3,000
    • Member Marketplace LIVE Moments: $2,500
    • Networking Break Sponsorship: $2,500
    • Vendor-Facilitated Meeting Room: $2,500
    • Vendor-Hosted Reception: $2,500

    Sponsorship Reservation Deadlines

    • Annual Meeting of the Conference of Executives* (AMCOE): January 15, 2017
    • Spring Conference and Member Marketplace LIVE (SPRING): April 15, 2017
    • Delegate Assembly* (DA): May 15, 2017
    • Summer Conference and Member Marketplace LIVE (SUMMER): June 15, 2017

    *Conferences attended by Goodwill’s C-level staff.

    2018 Sponsor Prospectus

    Become a Goodwill Exhibitor

    When you exhibit at one of our two Goodwill Member Marketplace LIVE events, you gain the opportunity to meet stakeholders directly involved in purchasing decisions from our 161 Goodwill organizations, who oversee more than 3,200 retail stores across the United States and Canada.

    2018 Spring Conference and Member Marketplace LIVE

    • Exhibit Dates: May 7 – 8, 2018 (Setup May 6)
    • Exhibit Location: Sarasota, FL
    • Exhibit Format: Table Top and Hosted Buyer
    • Exhibit Fees: Starts at $3,000

    Attendees: Goodwill mission services, human resources and resource development


    2018 Summer Conference and Member Marketplace LIVE

    • Exhibit Dates: July 31 – August 1, 2018 (Setup July 30)
    • Exhibit Location: Austin, TX
    • Exhibit Format: Booth
    • Exhibit Fees: Starts at $3,000 

    Attendees: Retail, marketing, information technology, finance, loss prevention, safety, business services and resource development

    Member Marketplace Live 2018 Prospectus

    Become a Goodwill Vendor

    Showcase your organization’s goods and services virtually to Goodwill professionals through Goodwill’s Member Marketplace ONLINE, a vendor directory that Goodwill organizations turn to first when searching for products, services and employee discounts.

    Subscription options include:

    • Three-month subscription: $500
    • Six-month subscription: $800
    • Twelve-month subscription: $1,200

    Other subscription-complementing options include:

    • Banner Advertising Space: $750
    • Web Express Series (30-minute webinar): $1,000
    • Newsletter Contribution: $700
    Pre-Application Form | 2018 Member Marketplace Vendor Prospectus

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